Smooths even tangle-prone,
dry and brittle hair so that
you can run your fingers
through it with ease
Sulfate-free Formulation
Sulfuric acid-based surfactant agents not used
Non-silicone Shampoo
Formulated with plant-derived,
amino-acid based cleansing ingredients※
※ Lauroylsarcosine TEA, Sodium Lauroyl Methyl Alanine
Smooth and moist
"Cuticle Smoothing Formula"
Thoroughly encloses easy-to-peel cuticles, smooths hair surfaces and prevents friction.
Smooths even tangled hair down to its ends.
The fresh, dainty aroma of
wild cherry blossoms
in bloom
Refreshingly exudes the refined aroma of mountain cherry blossoms in a manner typical of Ichikami.
Naturally moisturizes hair with the fresh fragrance of cherry blossoms.
We have strengthened the "repair and prevention" formulations in our enhanced "
Pure Japanese Botanicals Premium Extract"
*1 Rice extract *2 Rice bran oil *3 Formulated in shampoo
*4 Selected ingredients derived from water used to wash rice
*5 Contained in treatment products